{"id":1306,"date":"2024-05-24T07:00:00","date_gmt":"2024-05-24T07:00:00","guid":{"rendered":"https:\/\/ogurydev.wpengine.com\/ogury-strikes-gold-at-la-nuit-des-rois\/"},"modified":"2025-07-07T11:22:02","modified_gmt":"2025-07-07T11:22:02","slug":"ogury-strikes-gold-at-la-nuit-des-rois","status":"publish","type":"post","link":"https:\/\/ogury.com\/ogury-strikes-gold-at-la-nuit-des-rois\/","title":{"rendered":"Ogury Strikes Gold at La Nuit des Rois"},"content":{"rendered":"\n<p>Ogury is delighted to announce that we have been awarded the <strong>Gold<\/strong> in <strong>Digital Advertising <\/strong>at <a href=\"https:\/\/lanuitdesrois.com\/index.html\">La Nuit des Rois<\/a>. This award recognizes innovative and impactful campaigns that leverage digital advertising to connect with audiences, drive engagement, and achieve marketing objectives.<\/p>\n\n\n\n<p>The ceremony for the 11th edition of the awards will take place on May 29th in Paris, with this year\u2019s esteemed jury comprising 50 C-suite executives and decision-makers from renowned organizations such as Nespresso, L\u2019Or\u00e9al, The Walt Disney Company, Figaro Media, The Trade Desk, and LVMH.&nbsp;<\/p>\n\n\n\n<p>In our winning campaign, Groupama was looking to stand out in the fiercely competitive insurance industry, and deliver tailored messages to its diverse prospects based on their specific needs across various insurance products. With a recommendation from Groupama\u2019s agency iProspect (Dentsu Group), Ogury ran a red thread campaign to refine Groupama\u2019s targeting, engage new audiences, and ultimately achieve results above the industry average &#8211; all without collecting consumers\u2019 personal data.<\/p>\n\n\n\t<figure class=\"wp-block-image hd-bcve-wrapper hd-bcve-wrapper-js is--youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\" data-id=\"j-6nUCk6zgU\">\n\t\t<button class=\"play-button\" aria-label=\"Play video\"><\/button>\n\t\t\t<img decoding=\"async\" loading=\"lazy\" class=\"hd-bcve-thumbnail\" alt=\"\" src=\"https:\/\/ogury.com\/wp-content\/uploads\/img.youtube.com\/vi\/j-6nUCk6zgU\/maxresdefault.jpg\" \/>\n\t\t\t<\/figure>\n\t\t<template id=\"hd-bcve-embed-html-j-6nUCk6zgU\">\n\t\t\n<figure class=\"wp-block-embed is-type-video is-provider-youtube wp-block-embed-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<iframe loading=\"lazy\" width=\"500\" height=\"281\" src=\"https:\/\/www.youtube.com\/embed\/j-6nUCk6zgU?feature=oembed\" frameborder=\"0\" allowfullscreen><\/iframe>\n<\/div><\/figure>\n\t<\/template>\n\t\n\n\n<p><a style=\"color: #014646;\" href=\"https:\/\/viuz.com\/2024\/04\/25\/le-palmares-de-la-nuit-des-rois-2024-est-tombe-couronnement-le-29-mai\/\" target=\"_blank\" rel=\"noopener\">See the complete list of winners.<\/a><\/p>\n\n\n\n<p>Thank you to La Nuit des Rois for this esteemed recognition. This wouldn\u2019t have been possible without Groupama\u2019s and iProspect\u2019s continued trust, and we look forward to future successful campaigns together.&nbsp;<\/p>\n\n\n\n<p><span style=\"font-size: 16px;\"><span style=\"color: #000000;\">Watch this space for more award updates, and while you are here, subscribe to our <\/span><a href=\"https:\/\/ogury.com\/content-center\/#subscribe\" target=\"_blank\" rel=\"noopener\">newsletter <\/a><span style=\"color: #000000;\">to keep up to date with more good news, industry trends and thought leadership content.<\/span><\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Ogury is delighted to announce that we have been awarded the Gold in Digital Advertising at La Nuit des Rois. This award recognizes innovative and impactful campaigns that leverage digital advertising to connect with audiences, drive engagement, and achieve marketing objectives. The ceremony for the 11th edition of the awards will take place on May [&hellip;]<\/p>\n","protected":false},"author":5,"featured_media":1307,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"slim_seo":{"title":"Ogury Strikes Gold at La Nuit des Rois - Ogury","description":"Ogury is delighted to announce that we have been awarded the Gold in Digital Advertising at La Nuit des Rois . This award recognizes innovative and impactful ca"},"footnotes":""},"categories":[25],"tags":[],"location":[],"class_list":["post-1306","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-awards"],"acf":[],"_links":{"self":[{"href":"https:\/\/ogury.com\/wp-json\/wp\/v2\/posts\/1306","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/ogury.com\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/ogury.com\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/ogury.com\/wp-json\/wp\/v2\/users\/5"}],"replies":[{"embeddable":true,"href":"https:\/\/ogury.com\/wp-json\/wp\/v2\/comments?post=1306"}],"version-history":[{"count":0,"href":"https:\/\/ogury.com\/wp-json\/wp\/v2\/posts\/1306\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/ogury.com\/wp-json\/wp\/v2\/media\/1307"}],"wp:attachment":[{"href":"https:\/\/ogury.com\/wp-json\/wp\/v2\/media?parent=1306"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/ogury.com\/wp-json\/wp\/v2\/categories?post=1306"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/ogury.com\/wp-json\/wp\/v2\/tags?post=1306"},{"taxonomy":"location","embeddable":true,"href":"https:\/\/ogury.com\/wp-json\/wp\/v2\/location?post=1306"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}